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May 2020 Updates to Paid Media Platforms

May 31, 2020 No Comments

In this monthly post, we bring you the latest news and changes from all of the major ad platforms. Google, Bing, Facebook, Youtube, LinkedIn, and more. Read more at PPC Hero

The data-driven approach to making backlink analysis decisions

May 30, 2020 No Comments

30-second summary: The pandora’s box opened when the link building game got out of control at some point ultimately leading to lower-quality but better-linked pages on top of search results – and that’s when Google started taking counteractions. Whether you or Google like it or not, backlinks remain the crucial part of Google’s algorithm, and […]