Monthly Archives: April 2017

Using Supermetrics To Report PPC Projected Lag Revenue

April 25, 2017 No Comments

Need to figure out the most efficient way to project lag revenue to help compare your current month’s data to past months’ data? Use Supermetrics to create your Lag Revenue report.

Read more at PPCHero.com
PPC Hero

Data Studio: Now create apps, big screen, and docs experiences

April 25, 2017 No Comments
Our vision for Data Studio is to give report creators full control over the viewer experience. Today we’ve added a number of report properties that enable you to create apps, big screen, and document experiences.

App Experience: Auto-hide header, no-margins, left hand nav

Click for full-size image

Big Screen Experience: Auto-hide header, no-margins, 16:9 aspect ratio

Click for full-size image

 Document Experience: Fixed header, margins, custom canvas length

Click for full-size image

Specifically we’ve added a number of new report properties giving you the ability to control:

  • The visibility of the report header 
  • Using a top or left hand navigation control 
  • Whether to show margins 
  • The height and width of the canvas 

We’ve enabled these features on all reports. To use them, just open or create a new report, unselect all components, and you will see these new report properties.

Click for full-size image

To learn more read the report layout options article in our help center.

We’re excited to see how creators will customize their reports using these features. Let us know how they work for you in the comments.

Post By Nick Mihailovski, Product Manager Data Studio

Google Analytics Blog

Data management startup Rubrik is raising up to $200M on a $1B valuation

April 25, 2017 No Comments

 Make way for another juggernaut amongst enterprise startups: Rubrik, a data backup company that only emerged from stealth in 2015, is in the process of raising between $ 150 million and $ 200 million on a valuation of $ 1 billion as the company enters a period of strong demand for its storage and data management products, according to sources. TechCrunch first learned of the new fundraise via… Read More
Enterprise – TechCrunch

DJI’s new FPV goggles let you control your drone with head movements

April 24, 2017 No Comments

 When DJI announced the Mavic Pro last year they also teased a pair of FPV goggles that could be used to see first-person video from DJI’s drones. But we didn’t get many more details than that… until now. Read More

Gadgets – TechCrunch

An Instagram bug has been preventing users from disabling their accounts for months

April 24, 2017 No Comments

 A number of Instagram users have found they’re no longer able to temporarily disable their accounts – a feature, similar to Facebook’s, that allows you to take a break from the social network for a period of time, but stops short of a full account deletion. The bug has been spotted in the wild since at least February, and is the subject of a number of complaints across… Read More
Social – TechCrunch

How To Deal With Lost Traffic When Launching A New Website

April 24, 2017 No Comments

Get tips and insights on how to recover from a loss in PPC traffic after you launch a new website. Get on the road to recovery!

Read more at PPCHero.com
PPC Hero

March for Science: Live Updates from Washington DC and Around the US

April 23, 2017 No Comments
March for Science: Live Updates from Washington DC and Around the US

WIRED Science writers across the United States follow the March for Science from Washington DC, Boston, and San Francisco. The post March for Science: Live Updates from Washington DC and Around the US appeared first on WIRED.

How to make Twitter profitable

April 23, 2017 No Comments

 Twitter has evolved dramatically since its founding. What the founders fully envisioned we cannot know. Nonetheless, there is one thing we do know: Many business entities have millions of followers and communicate with these followers using Twitter. This is free advertising, no ifs, ands or buts. So, here’s a proposal to radically change the economics of Twitter. Read More
Social – TechCrunch

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April 22, 2017 No Comments

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The New Google Analytics Home: Know Your Data

April 21, 2017 No Comments
We’ve been improving Google Analytics with the goal of making it even easier for anyone to gain the insights they need. Last year, we introduced a fully redesigned mobile app for better insights on the go (which has now been downloaded over a million times!). We then introduced automated insights in the mobile app. Most recently, we simplified our web UI.

Today we’re introducing additional enhancements designed to help you make better data-driven decisions based on a deeper understanding of your users.

A New Home

The first thing you’ll notice when you sign into your account is that we’ve introduced a new landing page.

Screen Shot 2017-04-18 at 9.13.41 PM.png

The “Home” page in Google Analytics now offers an overview of key aspects of your business’ online presence. Here are a few highlights:

  • You can see snippets from a curated set Google Analytics reports, including real time data, with simple and streamlined controls.
  • Each snippet is preceded by a helpful question that frames the data, such as “When do your users visit?” or “Where do your users come from?”.
  • Want to dig deeper? Hover on any data point for more details or drill into the relevant report with the provided link on each card.
  • “Home” is automatically configured based on your setup: For example, if you have Goals or Ecommerce, you’ll see the page change accordingly.


This is a new page in Google Analytics. Existing reports have not changed. The Audience Overview report, which used to be the default landing page, is still available: just open the “Audience” section in the side navigation and click on “Overview”.


Looking for the latest enhancements to the basic Google Analytics experience? You’ll find them in our new “Discover” page.

Nav Placement 1.png

As the name suggests, Discover offers products and experiences that you might find useful as you work with your Google Analytics account. These could be products like Google Optimize, tools like the Google Analytics mobile app, helpful features like Custom Alerts, or even useful educational materials from the Analytics Academy.

Look for the new Discover link just next to the Admin link at the bottom of your left navigation.

Both of these additions will be rolling out to all users over the next few weeks. We hope these new additions help make it easier for you to get the most out of Google Analytics.

Google Analytics Blog