Monthly Archives: March 2019
Yesterday, Twitter rolled out its much-anticipated prototype application to the first group of testers. We’ve now gotten our hands on the app and can see how the current version differs from the build Twitter introduced to the world back in January. While the original version and today’s prototype share many of the same features, there have been some small tweaks as to how conversation threads are displayed, and the color-coded reply labeling system is now much more subtle.
“Twttr,” as the prototype build is called, was created to give Twitter a separate space outside its public network to experiment with new ideas about how Twitter should look, feel and operate. Initially, the prototype focuses on changes to replies, with the goal of making longer conversations easier to read.
However, the company said it will likely continue to test new ideas within the app in the future. And even the features seen today will continue to change as the company responds to user feedback.
In the early build of the twttr prototype, the color-coded reply system was intentionally designed to be overly saturated for visibility’s sake, but Twitter never intended to launch a garish color scheme like this to its testers.
The new system is more readable and no longer color codes the entire tweet.
Below are a few screenshots of what the public Twitter app looks like when compared with the new prototype, plus other features found in twttr alone.
Above: regular Twitter on the left; twttr on the right
Before digging into twttr’s key features, it’s worth noting there’s an easy way for testers to submit feedback: a menu item in the left-side navigation.
Here, you can tap on a link labeled “twttr feedback” that takes you directly to a survey form where you can share your thoughts. The form asks for your handle, and what you liked and disliked, and offers a space for other comments.
Left: Original Twitter; Right: twttr prototype
This is the big change Twitter is testing in the prototype.
In the photo on the left, you can see how replies are handled today — a thin, gray line connects a person replying to another user within the larger conversation taking place beneath the original tweet. In the photo, TechCrunch editor Jonathan Shieber is replying both to the TechCrunch tweet and the person who tagged him in a question in their own reply to the TC tweet.
In twttr, Shieber’s reply is nested beneath that question in a different way. It’s indented to offer a better visual cue that he’s answering Steven. And instead of a straight line, it’s curved. (It’s also blue because I follow him on Twitter.)
You’ll notice that everyone’s individual responses are more rounded — similar to chat bubbles. This allows them to pop out on the contrasting background, and gives an appearance of an online discussion board.
Left: Original Twitter; Right: twttr prototype
This is even more apparent when the background is set to the white day theme instead of the darker night theme.
Here’s a closer look at nested replies.
People you follow will be prominently highlighted at the top of longer threads with a bright blue line next to their name, on the left side of their chat bubble-shaped reply. Twitter says the way people are ranked is personalized to you, and something it’s continuing to iterate.
Left: Original Twitter; Right: twttr prototype
In the public version of the Twitter app, the original poster is also highlighted in the Reply thread with a prominent “Original Tweeter” label. In the prototype, however, they’re designated only by a colored line next to their name, on the left side of the chat bubble. (See Jordan’s tweet above.)
This is definitely a more subtle way to highlight the tweet’s importance to the conversation. It’s also one that could be overlooked — especially in the darker themed Night Mode where the gray line doesn’t offer as much contrast with the dark background.
In the day theme, it’s much easier to see the difference (see below).
Engagements are hidden
Another thing you’ll notice when scrolling through conversations on twttr is that engagements are hidden on people’s individual tweets. That is, there’s no heart (favorite) icon, no retweet icon, no reply bubble icon and no sharing icon, like you’re used to seeing on tweets today.
Instead, if you want to interact with any tweet using one of those options, you have to tap on the tweet itself.
The tweet will then pop up and become the focus, and all the interaction buttons — including the option to start typing your reply — will then become available.
Another change to conversations is that some replies are hidden by default when you’re reading through a series of replies on Twitter.
Often, in long conversation threads, people will respond to someone else in a thread besides the original Tweeter. Both are tagged in the response when that occurs, but the reply may not be about the original tweet at all. This can make it difficult to follow conversations.
Above: “Show more,” before being expanded
In twttr, these sorts of “side conversations” are hidden.
In their place, a “Show more” button appears. When tapped, those hidden replies come into view again. They’re also indented to show they are a part of a different thread.
This change highlights only those replies that are in response to the original tweet. That means people trolling other individuals in the thread could see their replies hidden. But it also means that those responding to a troll comment to the original poster — like one offering a fact check, for example — will also be hidden.
There are other reasons to hide some replies, notes Twitter — like if the original response was too large or the thread has too many replies. It’s not always about the quality of the responses.
Above: after being expanded
Twttr is very much a prototype. That means everything seen here now could dramatically change at any point in the future. Even the twttr icon itself has gone through different iterations.
The first version of the icon was a very lovely bird logo that looked notably different from original Twitter. The new version (which we’ll dub twttr’s Yo icon), is a plain blue box.
Twitter has its reasons for that one… and clearly, it didn’t ask for feedback on this particular change.
Where’s that feedback form again?
Notice our new prototype? @jack and I named and designed it based on old times. It’s called, “twttr." The bird flew away from the app icon representing: Simplicity. Blue sky thinking. We’re re-working. Not there yet; hence, no logo. Bold and a little weird. #LetsHaveAConvo pic.twitter.com/WaNR2mOXO9
— Biz Stone (@biz) March 11, 2019
Voice recognition is a standard part of the smartphone package these days, and a corresponding part is the delay while you wait for Siri, Alexa or Google to return your query, either correctly interpreted or horribly mangled. Google’s latest speech recognition works entirely offline, eliminating that delay altogether — though of course mangling is still an option.
The delay occurs because your voice, or some data derived from it anyway, has to travel from your phone to the servers of whoever operates the service, where it is analyzed and sent back a short time later. This can take anywhere from a handful of milliseconds to multiple entire seconds (what a nightmare!), or longer if your packets get lost in the ether.
Why not just do the voice recognition on the device? There’s nothing these companies would like more, but turning voice into text on the order of milliseconds takes quite a bit of computing power. It’s not just about hearing a sound and writing a word — understanding what someone is saying word by word involves a whole lot of context about language and intention.
Your phone could do it, for sure, but it wouldn’t be much faster than sending it off to the cloud, and it would eat up your battery. But steady advancements in the field have made it plausible to do so, and Google’s latest product makes it available to anyone with a Pixel.
Google’s work on the topic, documented in a paper here, built on previous advances to create a model small and efficient enough to fit on a phone (it’s 80 megabytes, if you’re curious), but capable of hearing and transcribing speech as you say it. No need to wait until you’ve finished a sentence to think whether you meant “their” or “there” — it figures it out on the fly.
So what’s the catch? Well, it only works in Gboard, Google’s keyboard app, and it only works on Pixels, and it only works in American English. So in a way this is just kind of a stress test for the real thing.
“Given the trends in the industry, with the convergence of specialized hardware and algorithmic improvements, we are hopeful that the techniques presented here can soon be adopted in more languages and across broader domains of application,” writes Google, as if it is the trends that need to do the hard work of localization.
Making speech recognition more responsive, and to have it work offline, is a nice development. But it’s sort of funny considering hardly any of Google’s other products work offline. Are you going to dictate into a shared document while you’re offline? Write an email? Ask for a conversion between liters and cups? You’re going to need a connection for that! Of course this will also be better on slow and spotty connections, but you have to admit it’s a little ironic.
Time is Ltd., a Prague-based startup offering “productivity software analytics” to help companies gain insights from employees’ use of Slack, Office 365, G Suite and other enterprise software, has raised €3 million in funding.
Leading the round is Mike Chalfen — who previously co-founded London venture capital firm Mosaic Ventures but has since decided to operate as a solo investor — with participation from Accel. The investment will be used by Time is Ltd. to continue building the platform for large enterprises that want to better understand the patterns of behaviour hidden inside the various cloud software they run on.
“Time is Ltd. was founded… to help large corporations and companies get a view into insights and productivity of teams,” co-founder and CEO Jan Rezab tells me. “Visualising insights around calendars, time, and communication will help companies to understand real data behind their productivity”.
Powered by machine learning, the productivity software analytics platform plugs into the cloud software tools that enterprises typically use to collaborate across various departments. It then analyses various metadata pulled from these software tools, such as who is communicating with who and time spent on Slack, or which teams are meeting, where and for how long as per various calendars. The idea is to enable managers to gain a better understanding of where productivity is lost or could be improved and to tie changes in these patterns to business goals.
Rezab cites the example of a large company undergoing “agile” transformation. “If you want to steer a massive company of 5,000 plus people, you really should understand the impact of your actions a bit more much earlier, not after the fact,” he says. “One of the hypothesis of an agile transformation is, for example, that managers really get involved a bit less and things work a bit more streamlined. You see from our data that this is or is not happening, and you can take corrective action”.
Or it could be something as simple as a large company with multiple offices that is conducting too many meetings. Time is Ltd. is able to show how the number of meetings held is increasing and what departments or teams is instigating them. “You can also show the inter-departmental video meeting efficiency, and if the people, for example, often need to travel to these meetings, how long does that takes vs. digital meetings — so you can generally help and recommend the company take specific actions,” explains Rezab.
Sales is another area that could benefit from productivity analytics, with Time is Ltd. revealing that most sales teams actually spend the majority of their meeting time inside the company not outside as you would think. “The structure of these internal meetings varies; planning for these events or just on-boarding and education,” says the Time is Ltd. CEO. “You can, so to speak, follow the time from revenue to different teams… and then see over time how it changes, and how it impacts sales productivity”.
Meanwhile, investor Mike Chalfen describes the young startup as a new breed of data-driven services that use “significant but under-utilised datasets”. “Productivity is one of the largest software markets globally, but lacks deep enterprise analytics to drive intelligent operational management for large businesses,” he says in a statement.
That’s not to say Time is Ltd. isn’t without competition, which includes Microsoft itself. “Our biggest competitor is Microsoft Workplace Analytics,” says Rezab. “However, Microsoft does not integrate other than MS products. Our advantage is that we are a productivity platform to integrate all of the cloud tools. Starting with Slack, SAP Success Factors, Zoom, and countless others”.
In May of last year, one of my B2B SaaS clients kicked their landing page forms to the curb and implemented chat-bot only conversions. At the time, there seemed to be a dearth of information about chatbot marketing. This ended up being a boon as I was able to get creative with tactics to lure […]
Read more at PPCHero.com
Look around you, people are either watching vlogs and video interviews or enjoying branded video content and live stream recordings. This goes to imply that video marketing is at its peak as people are engaging with video content more than ever before.
Talking about video marketing, one cannot help but mention YouTube, the platform synonymous with it. Being a video marketer, YouTube SEO needs to be at the top of your priority list.
You might be uploading stellar videos on a daily basis, but nothing matters if your videos don’t manage to get seen. After all, with 400 hours of video content being uploaded every minute, how do you ensure yours stands out and attracts viewers?
Don’t let your YouTube marketing efforts go waste. Here are eight effective ways to ensure your videos get ranked highly on YouTube and attract views.
1. Use relevant keywords
Be it Google or YouTube SEO, the first and foremost step is conducting keyword research. Start with making a list of potential keywords related to your video, it can be anything that people will use that can direct them to the video.
Next, use YouTube’s autocomplete feature to identify the popular keywords people use to search. You will be met with long-tail keyword suggestions here which prove to be a lot more accurate than the generic short-tail ones.
2. Optimize the title, description, and tags
When you are browsing videos, the first element that catches your eye is the video title, isn’t it? Not only should the video title be compelling and interesting, but it should also contain the target keyword/s. The same applies to the video description and tags that best attribute your video.
YouTube video descriptions are highly underrated. Marketers don’t realize that this space provides context and influences ranking too. While you have 5000 characters to play with, YouTube just displays the first 157 characters. So use this space wisely, infused with keywords and appropriate call-to-action words.
Another important SEO element is adding relevant tags which make your video easily discoverable.
3. Create engaging videos
Ultimately, people will watch your videos and will keep coming back for more if you upload fresh, engaging and informative content which happens to be an important ranking signal to YouTube’s algorithm.
The more compelling your videos are, the higher is the audience retention which automatically increases your chances of showing up under YouTube’s search suggestions.
In addition to the content, it is important to pay heed to the production quality too. For example, poorly lit and inaudible videos will certainly not entice viewers. So, invest efforts in enhancing the production quality of your video in order to drive views.
4. Encourage subscriptions
Managing a YouTube channel that barely has subscribers and viewers is as good as talking to a wall. Don’t stop at just uploading a video, make it work for you by reaching your target audience and encouraging them to engage with your channel and subscribe to it.
Building a strong subscriber base increases your chances of being ranked highly on YouTube because it goes to show that you have an engaged community which is a huge plus point.
Now, how do you get people to subscribe? Start with asking for it. Make it a practice to insert this call-to-action at the end of every video and include it in the video description. You must also encourage subscriptions outside of YouTube by adding a widget on your website or asking your followers to subscribe on your Facebook or Twitter pages.
5. Add compelling thumbnails
If you have been using YouTube’s auto-generated video still as the thumbnail, you need to stop being lazy and change your ways.
The thumbnail is the first visual reference your audiences get of your video which influences their decision to view it. So it needs to be compelling enough to grab their attention. Instead of settling for an auto-generated still, why not use customized thumbnails which are far more appealing?
It is a good idea to show the close-ups of human faces to strike emotional connect and the appropriate amount of text to make it click-worthy. You can also add your brand logo but make sure it doesn’t overshadow the thumbnail, given the restricted space.
6. Use the closed caption feature
You might have come across “CC” while watching videos on YouTube. CC stands for closed captions, an important YouTube SEO tool.
Closed Captions (CC) refers to the text overlay or transcription of the video. Using closed captions in videos makes it appeal to a wider audience and lets your viewers watch your video with ease irrespective of their surroundings. This leads to higher user engagement in the form of likes, comments, shares, and subscribers.
Discovery Digital Networks conducted a study and found an overall increase of 7.32 percentage in views for captioned videos.
While YouTube generates auto-captions, you rather add closed captions for search engines to accurately index. This impacts your SEO ranking.
7. Name files appropriately
It’s easy to overlook this step but the fact is that naming your video file appropriately is more important than you think. Instead of going ahead with “video_final.mp4” or “brand_filmFINAL.avi,” it is important to rename the video to include the keywords as it is an indicator to search engines about what your video file is about.
8. Be consistent
To improve your rankings and build an engaged community, you must be consistent with uploads. You need to be committed to churning out unique and relevant video content and stay at the top of your game because that is the only way you can improve engagement which in turn boosts search rankings.
Just like any other social media platform, maintain a content calendar for YouTube and ensure you reward your community with videos on a regular basis.
For more on getting videos to rank, also check out our guide on YouTube optimization. Share your thoughts in the comments below!
Marcus is the founder of Brew Interactive, an inbound digital marketing agency that specializes in marketing to the affluent audience through digital. He is also the author of the highly raved book, Social Payoff.
The post Eight tips to getting your videos ranked on YouTube in 2019 appeared first on Search Engine Watch.
The continued presence of a U.K. far-right activist on YouTube’s platform has been raised by the deputy leader of the official opposition during ministerial questions in the House of Commons today.
Labour’s Tom Watson put questions to the secretary of state for digital, Jeremy Wright, regarding Stephen Yaxley-Lennon’s use of social media for targeted harassment of journalists.
This follows an incident on Monday night when Yaxley-Lennon used social media tools to live-stream himself banging on the doors and windows of a journalist’s home in the middle of the night.
“Every major social media platform other than YouTube has taken down Stephen Yaxley-Lennon’s profile because of his hateful conduct,” said Watson, before recounting how the co-founder of the Far Right English Defence League — who goes by the made-up name “Tommy Robinson” on social media — used social media live-streaming tools to harass journalist Mike Stuchbery on Monday night.
Stuchbery has since written about the incident for Independent.
A journalist intimidated at home at 5am, live streamed. Women colleagues facing rape and death threats installing panic buttons. The torrent of online abuse undermines democracy and free speech. We must act to stop the online world turning into a cesspit of hate. pic.twitter.com/6G4fSjEue7
— Tom Watson (@tom_watson) March 7, 2019
As we reported on Monday, Facebook removed the live stream for violating its policies after it was reported but not before Stuchbery had received a flood of abusive messages from other Facebook users who were watching the stream online.
Yaxley-Lennon appears to have been able to circumvent Facebook’s ban on his own account to live stream his intimidation of Stuchbery via Facebook Live by using another Facebook account with a fake name (which the company appears to have since suspended).
Following the incident, Stuchbery has reported receiving physical hate mail to his home address, which Yaxley-Lennon gave out during the live stream (an intimidation tactic that’s known as doxxing). He has also said he’s received further abuse online.
“Does the secretary of state think that it is right that YouTube, and the parent company Alphabet, continues to give this man a platform?” asked Watson, after highlighting another vlog Yaxley-Lennon has since uploaded to YouTube in which he warns other journalists “to expect a knock at the door.”
Wright responded by saying that “all internet companies, all platforms for this kind of speech need to take their responsibilities seriously.”
“I hope that YouTube will consider this very carefully,” he told the House of Commons. “Consider what [Yaxley-Lennon] has said. What I have said, and reconsider their judgement.”
“We all believe in freedom of speech. But we all believe too that that freedom of speech has limits,” Wright added. “And we believe that those who seek to intimidate others, to potentially of course break the law… that is unacceptable. That is beyond the reach of the type of freedom of speech that we believe should be protected.”
We’ve reached out to YouTube for comment.
Stephen Yaxley-Lennon was banned by Facebook last month for repeat violations of its policies on hate speech. Twitter banned Yaxley-Lennon a full year ago.
But he remains active on YouTube — where his channel has more than 350,000 subscribers.
The company has resisted calls to shutter his account, claiming the content Yaxley-Lennon posts to its platform is different to content he has posted elsewhere and thus he has not broken any of its rules. (Though YouTube did demonetize videos on his channel in January, saying they violated its ad policies.)
In a follow-up question, Watson raised the issue of online harassment more widely — asking whether the government would be including measures “to prevent hate figures, extremists and their followers from turning the online world into a cesspit of hate” in its forthcoming white paper on social media and safety, which it’s due to publish this winter — and thereby tackle a culture of hate and harassment online that he said is undermining democracy.
Wright said he would “consider” Watson’s suggestion, though he stressed the government must protect the ability for people to carry out robust debate online — and “to discuss issues that are sometimes uncomfortable and certainly controversial.”
But he went on to reiterate his earlier point that “no freedom of speech can survive in this country if we do not protect… people’s ability to feel free to say what they think, free of intimidation, free of the threat of violence.”
“Those who engage in intimidation or threats of violence should not find succour either online or anywhere else,” the minister added.
YouTube’s own community guidelines prohibit “harassment and cyberbullying,” so its continued silence on Yaxley-Lennon’s misuse of its tools does look inconsistent. (YouTube previously banned the InfoWars conspiracy theorist Alex Jones for violating its policies, for example, and there’s more than a passing resemblance between the two “hate preachers”).
Moreover, as Watson noted in parliament, Yaxley-Lennon’s most recent video contains a direct threat to doorstep and doxx journalists who covered his harassment of Stuchbery. The video also contains verbal abuse targeted at Stuchbery. However, YouTube told us the video does not violate its policies.
In one of the live streams recorded outside Stuchbery’s home, Yaxley-Lennon can also be heard making allegations about Stuchbery’s sexual interests that the journalist has described as defamatory.
YouTube previously declined to make a statement about Yaxley-Lennon’s continued presence on its platform. It has not responded to our repeated requests for follow-up comment about the issue since Monday.
We’ll update this post if it does provide a statement following the government’s call to rethink its position on giving Yaxley-Lennon a platform.
This post was updated with information from YouTube regarding Yaxley-Lennon’s latest video.
Tim Wu, who coined the phrase “net neutrality,” supports Senator Elizabeth Warren’s call to review big tech mergers.
Feed: All Latest
Hero Conf London registration is now open! The first 45 tickets are 50% off. These will go fast, don’t wait to get yours!
Read more at PPCHero.com
Alison Johnston didn’t plan to build a startup around death. An early employee at Q&A app Aardvark that was bought by Google, she’d founded tutoring app InstaEDU and sold it to Chegg. She made mass market consumer products. But then, “I had a family member who was diagnosed with terminal cancer and I thought about how she’d be remembered” she recalls. Inventing the next big social app suddenly felt less consequential.
“I started looking into the funeral industry and discovered that there were very few resources to support and guide families who had recently experienced a death. It was difficult to understand and compare options and prices (which were also much higher than I ever imagined), and there weren’t good tools to share information and memories with others” Johnston tells me. Bombarded by options and steep costs that average $ 9,000 per funeral in the US, families in crisis become overwhelmed.
Johnston’s startup Ever Loved wants to provide peace of mind during the rest-in-peace process. It’s a comparison shopping and review site for funeral homes, cemeteries, caskets, urns, and headstones. It offers price guides and recommends top Amazon funeral products and takes a 5 percent affiliate fee that finances Ever Loved’s free memorial site maker for sharing funeral details plus collecting memories and remembrances. And families can even set up fundraisers to cover their costs or support a charity.
The startup took seed funding from Social Capital and a slew of angel investors about a year ago. Now hundreds of thousands of users are visiting Ever Loved shopping and memorial sites each month. Eventually Ever Loved wants to build its own marketplace of funeral services and products that takes a 10 percent cut of purchases, while also selling commerce software to funeral homes.
“People don’t talk about death. It’s taboo in our society and most people don’t plan ahead at all” Johnston tells me. Rushing to arrange end-of-life logistics is enormously painful, and Johnston believes Ever Loved can eliminate some of that stress. “I wanted to explore areas where fewer people in Silicon Valley had experience and that weren’t just for young urban professionals.”
There’s a big opportunity to modernize this aging industry with a sustainable business model and empathy as an imperative. 86 percent of funeral homes are independent, Johnston says, so few have the resources to build tech products. One of the few big companies in the space, the $ 7 billion market cap public Service Corporation International, has rolled up funeral homes and cemeteries but has done little to improve pricing transparency or the user experience for families in hardship. Rates and reviews often aren’t available, so customers can end up overpaying for underwhelming selection.
On the startup side, there’s direct competitors like FuneralWise, which is focused on education and forums but lacks robust booking features or a memorial site maker. Funeral360 is Ever Loved’s biggest rival, but Ever Loved’s memorial sites looked better and it had much deeper step-by-step pricing estimates and information on funeral homes.
Johnston wants to use revenue from end-of-life commerce to subsidize Ever Loved’s memorial and fundraiser features so they can stay free or cheap while generating leads and awareness for the marketplace side. But no one has hit scale and truly become wedding site The Knot but for funerals.
I’ve known Johnston since college, and she’s always had impressive foresight for what was about to blow up. From an extremely early gig at Box.com to Q&A and on-demand answers with Aardvark to the explosion of online education with InstaEDU, she’s managed to get out in front of the megatrends. And tech’s destiny to overhaul unsexy businesses is one of the biggest right now.
Amazon has made us expect to see prices and reviews up front, so Ever Loved has gathered rate estimates for about two-thirds of US funeral homes and is pulling in testimonials. You can search for 4-star+ funeral homes nearby and instantly get high-quality results. Meanwhile, funeral homes can sign up to claim their page and add information.
Facebook popularized online event pages. But its heavy-handed prerogatives, generalist tone, and backlash can make it feel like a disrespectful place to host funeral service details. And with people leaving their hometowns, newspapers can’t spread the info properly. Ever Loved is purpose-built for these serious moments, makes managing invites easy, and also offers a place to collect obituaries, photos, and memories.
Rather than having to click through a link to a GoFundMe page that can be a chore, Ever Loved hosts fundraisers right on its memorial sites to maximize donations. That’s crucial since funerals cost more than most people have saved. Ever Loved only charges a processing fee and allows visitors to add an additional tip, so it’s no more expensive that popular fundraising sites.
Next, “the two big things are truly building out booking through our site and expanding into some of the other end of life logistics” Johnstone tells me. Since the funeral is just the start of the post-death process, Ever Loved is well positioned to move into estate planning. “There are literally dozens of things you have to do after someone passes away — contacting the social security office, closing out bank accounts and Facebook profiles…”
Johnston reveals that 44 percent of families say they had arguments while divvying up assets — a process that takes an average of 560 hours aka 3 months of full-time work. As the baby boomer era ends over the next 30 years, $ 30 trillion in assets are expected to transfer through estates, she claims. Earning a tiny cut of that by giving mourners tools outlining popular ways to divide estates could alleviate disagreements could make Ever Loved quite lucrative.
“When I first started out, I was pretty awkward about telling people about this. We’re death averse, and that hinders us in a lot of ways” Johnston concludes. My own family struggled with this, as an unwillingness to accept mortality kept my grandparents from planning for after they were gone. “But I quickly learned was this was a huge conversation starter rather than a turn off. This is a topic people want to talk about more and educate themselves more on. Tech too often merely makes life and work easier for those who already have it good. Tech that tempers tragedy is a welcome evolution for Silicon Valley.”
The annual gathering is where high-end automakers show their stuff, and this year’s show included a Rolls-Royce offering that’s, well, (from) out of this world.
Feed: All Latest