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Monthly Archives: March 2021

6sense raises $125M at a $2.1B valuation for its ‘ID graph’, an AI-based predictive sales and marketing platform

March 30, 2021 No Comments

AI has become a fundamental cornerstone of how tech companies are building tools for salespeople: they are useful for supercharging (and complementing) the abilities of talented humans, or helping them keep themselves significantly more organised; even if in some cases — as with chatbots — they are replacing them altogether. In the latest development, 6sense, one of the pioneers in using AI to boost the sales and marketing experience, is announcing a major round of funding that underscores the traction AI tools are seeing in the sales realm.

The startup has raised $ 125 million at a valuation of $ 2.1 billion, a Series D being led by D1 Capital Partners, with Sapphire Ventures, Tiger Global and previous backer Insight Partners also participating.

The company plans to use the funding to expand its platform and its predictive capabilities across a wider range of sources.

For some context, this is a huge jump for the company compared to its last fundraise: at the end of 2019, when it raised $ 40 million, it was valued at a mere $ 300 million, according to data from PitchBook.

But it’s not a big surprise: at a time when a lot of companies are going through “digital transformation” and investing in better tools for their employees to work more efficiently remotely (especially important for sales people who might have previously worked together in physical teams), 6sense is on track for its fourth year of more than 100% growth, adding 100 new customers in the fourth quarter alone. It caters to small, medium, and large businesses, and some of its customers include Dell, Mediafly, Sage and SocialChorus.

The company’s approach speaks to a classic problem that AI tools are often tasked with solving: the data that sales people need to use and keep up to date on customer accounts, and critically targets, lives in a number of different silos — they can include CRM systems, or large databases outside of the company, or signals on social media.

While some tools are being built to handle all of that from the ground up, 6sense takes a different approach, providing a way of ingesting and utilizing all of it to get a complete picture of a company and the individuals a salesperson might want to target within it. It takes into account some of the harder nuts to crack in the market, such as how to track “anonymous buying behavior” to a more concrete customer name; how to prioritizes accounts according to those most likely to buy; and planning for multi-channel campaigns.

6sense has patented the technology it uses to achieve this and calls its approach building an “ID graph.” (Which you can think of as the sales equivalent of the social graph of Facebook, or the knowledge graph that LinkedIn has aimed to build mapping skills and jobs globally.) The key with 6sense is that it is building a set of tools that not just sales people can use, but marketers too — useful since the two sit much closer together at companies these days.

Jason Zintak, the company’s CEO (who worked for many years as a salesperson himself, so gets the pain points very well), referred to the approach and concept behind 6sense as “revtech”: aimed at organizations in the business whose work generates revenue for the company.

“Our AI is focused on signal, identifying companies that are in the market to buy something,” said Zintak in an interview. “Once you have that you can sell to them.”

That focus and traction with customers is one reason investors are interested.

“Customer conversations are a critical part of our due diligence process, and the feedback from 6sense customers is among the best we’ve heard,” said Dan Sundheim, founder and chief investment officer at D1 Capital Partners, in a statement. “Improving revenue results is a goal for every business, but it’s easier said than done. The way 6sense consistently creates value for customers made it clear that they deliver a unique, must-have solution for B2B revenue teams.”

Teddie Wardi at Insight highlights that AI and the predictive elements of 6sense’s technology — which have been a consistent part of the product since it was founded — are what help it stand out.

“AI generally is a buzzword, but here it is a key part of the solution, the brand behind the platform,” he said in an interview. “Instead of having massive funnels, 6sense switches the whole thing around. Catching the right person at the right time and in the right context make sales and marketing more effective. And the AI piece is what really powers it. It uses signals to construct the buyer journey and tell the sales person when it is the right time to engage.”


Enterprise – TechCrunch


A nonprofit finds volunteers with the new Google Analytics

March 30, 2021 No Comments

In the United States, almost half of our food supply is wasted. That’s enough to feed everyone who experiences food insecurity four times over. “In a lot of ways hunger is not a supply problem, it’s a distribution problem,” says Leah Lizarondo, cofounder and CEO of 412 Food Rescue, a Pittsburgh-based nonprofit organization seeking to close the gap between food surplus and food scarcity.

In order to successfully achieve their mission to reduce hunger by redirecting surplus food to people experiencing food insecurity, Leah and her team need to recruit volunteers to download the Food Rescue Hero app and complete a local food pickup and delivery, becoming what they call “Food Rescue Heroes.” As a growing nonprofit organization, 412 Food Rescue has limited resources, though, and relies on technology to save time and invest in the right places.

A cross-platform understanding of volunteers

Historically, measurement across 412 Food Rescue’s digital touchpoints had been a challenge for the nonprofit. Key data was siloed between their website and app, making it time intensive to get a complete understanding of how people were engaging with the organization online. With help from their digital analytics partner Bounteous, 412 Food Rescue turned to the new Google Analytics.

The new Google Analytics allows us to look at our data across platforms — web and app — to understand the full journey of our users. We’ve been able to cut our reporting time by 50%. Sara Swaney
Director of Advancement, 412 Food Rescue

With that time savings, the team at 412 Food Rescue has been able to improve their marketing and focus on engaging more volunteers in the community.

“In order to recruit more volunteers, we needed to know where people were learning about 412 Food Rescue,” Swaney says. With a view of user engagement across platforms and devices,  412 Food Rescue was able to easily discern where the majority of its volunteers discover the organization, and what their typical journey is to get started. The team was able to see that new users are most likely to accept a Food Rescue and become volunteers within 48 hours of downloading the app. As a result, they adjusted their social media campaigns to drive app downloads on Mondays and Tuesdays, when most Food Rescues are typically posted in the app. By facilitating Food Rescues that users can immediately act on upon downloading the app, 412 Food Rescue was able to improve the user journey and convert more users to volunteers.

Automated insights introduce a new set of learnings

With automated insights generated through machine learning, 412 Food Rescue has been able to save time analyzing data and spend more time taking action. They learned, for example, that there was a dip in volunteer engagement on weekends, an insight that had gone unnoticed. Because they had been proactively alerted to the change in Analytics, they were able to quickly respond by increasing their marketing efforts on weekends to boost engagement and address the demand for local deliveries on those days.

Greater impact despite limited resources

Even without a dedicated analytics team, 412 Food Rescue is able to easily get a deep understanding of their data and use it to shift their marketing strategy, grow their network of Food Rescue Heroes, and secure further investment to ultimately expand to more cities and achieve their mission to end food waste and hunger.

Get started with the new Google Analytics today.


Google Analytics Blog


Jake Paul looks to knock out the venture capital world with Anti Fund

March 30, 2021 No Comments

During every economic boom, there are startup investors who appear on the scene from new corners. Some churn out; others earn the respect of the old guard over time.

Jake Paul would be happy to be in the latter camp. Then again, the 24-year-old didn’t become a social media star by being conventional. Little wonder that Paul is now jumping into venture capital with an outfit that’s branded the Anti Fund. Newly formed with serial entrepreneur Geoffrey Woo, the endeavor is traditional in some ways but has a decidedly different point of view, say the two.

Some of the basics: Anti Fund is not a discrete pool of capital but is instead using AngelList’s Rolling Funds platform, which enables investors to raise money through a quarterly subscription from interested backers. Among those who’ve already committed capital are Marc Andreessen and Chris Dixon of Andreessen Horowitz.

Why choose a rolling fund instead of a traditional fund? For one thing, Paul and Woo were drawn to its Rule 506(c) structure, which allows issuers to broadly solicit an offering. Because Anti Fund plans to focus largely on consumer-focused opportunities and next-generation creator platforms in particular, it wants to be “able to promote and advertise our fund,” says Woo, who most recently founded a nutrition-based food and beverage company and earlier in his career sold a company to Groupon.

Paul relatedly wants to ensure his fans can get involved if they like. “I have followers are different reasons, and they want to be involved in what I’m doing. If they’re involved in our fund, then that’s more people rooting for us and our portfolio companies to win. We almost create this army that’s pushing all of these companies forward.”

As for check sizes, Anti Fund plans to invest between $ 100,000 and $ 1 million in one to two startups every quarter. The goal, says Paul, is to be the “biggest rolling fund on AngelList,” investing “around $ 10 million to $ 20 million a year.”

Anti Fund is just the newest effort to come from the world of social media influencers. As we reported earlier this month, the management company of another YouTube star, MrBeast, has dived into the world of venture capital with a $ 20 million fund it assembled with commitments from social media creators. Dispo, a photo-sharing app cofounded by YouTube star David Dobrik also attracted widespread attention and funding earlier this year.

A new startup called Creative Juice just raised funding, too, to provide equity-based financing to YouTube creators. MrBeast, whose real name is Jimmy Donaldson, is among its investors. (It make a lot of sense, suggests Woo, who says that Anti Fund believes firmly that “individuals will become their own media channels.”)

Roughly 10 years into the influencer phenomenon, the trend isn’t surprising. “I think a lot of creators with newfound wealth — a lot of YouTubers or Instagram models — don’t necessarily know what to do with their money,” says Paul, who has already diversified into boxing, making his professional boxing debut last year. “I’m trying to lead the way.”

Neither Paul nor Woo is new to startup investing. Woo has invested in roughly 20 startups on his own, including Paribus, an email widget that saved consumers money and that was acquired by Capital One. Paul, meanwhile, previously cofounded another small venture outfit called TGZ Capital that he says participated in the funding rounds of 15 startups.

One of these is Quip, a seven-year-old oral care company that has raised $ 62 million in funding, according to Crunchbase. Another company backed by Paul is Triller, a social video app that briefly became the most-downloaded free app in the App Store last summer when bigger rival TikTok was facing an uncertain future in the U.S.

Triller has since lost enough of that momentum that talk of going public via a special purpose acquisition vehicle has yet to lead to a tie-up, six months after the company reportedly began exploring the possibility. Still, as a stakeholder, Paul is keeping it in the headlines, including by providing it with exclusive rights to stream a pay-per-view boxing match between himself with former MMA wrestler Ben Asken on April 17.

Interestingly, it’s because Paul moved from L.A. to Miami to train for the fight that he met Woo, a Californian who visited Miami this past January for what was supposed to be a weekend trip and wound up staying. The two say they happened to hit it off at a tech event and, after establishing they had mutual friends, connected over their interest in performance nutrition, with Paul investing in Woo’s newest company, HVMN.

Last month, they decided to partner on Anti Fund, too.

Whether the two succeed as business partners will take time to learn. Certainly, they both have a strong work ethic. Woo has started three companies since graduating from Stanford with a computer science degree. Though Paul makes what seems an inordinate amount of money for creating YouTube videos, he has created thousands of them in order to amass his more than 20 million followers.

It’s also clear that, as with his social media career, Paul is taking boxing seriously. During his most recent fight, in November, he knocked out former NBA player Nate Robinson in the second round. His first boxing match, against fellow YouTuber AnEsonGib in January of last year, also ended in a knockout just minutes into the fight.

Many professional athletes see the fights as mere stunts, given Paul’s famous made-for-video antics, from a short-lived marriage, to disregarding the concerns of neighbors in West Hollywood, to being charged by police last June for criminal trespass and unlawful assembly connected with the looting of an Arizona mall.

An obvious risk is that the best deal-makers in the world will see Anti Fund as a stunt, too, or else that something that Paul says or does will ruffle feathers. As industry watchers know, investors’ excitement over Dobrik’s Dispo dissipated quickly after Business Insider first detailed various accusations of misconduct against members of the Dobrik’s online squad, including an accusation of rape that allegedly took place during a video shoot.

Paul, who finished high school online in order to pursue a career as an influencer, is well aware of the Dobrik scandal. It’s because he has grown up in plain view, in fact, that he’s not concerned about something from his past threatening his future.

“It’s definitely [risky to be in my position]. Your life is put on display when you choose to be a celebrity and specifically a vlogger. But because I’ve lived online, everyone’s seen everything already,” he says.

He also thinks that “VCs and people in the business world understand more and more how to work” with influencers and other celebrities who have enormous followings and are bringing them along as their careers evolve. “At the end of the day,” he says of business dealings, “if someone is a good person and you have a relationship established with them, that’s what really matters.”


Social – TechCrunch


OnePlus 9 arrives, sporting a Hasselblad-branded camera system

March 30, 2021 No Comments

Cameras have long been the battleground on which the smartphone wars have been fought. Short of any left-field innovation like folding screens or strange form factors, that looks likely to continue to be the case for the foreseeable future. Year after year and generation after generation, companies tout imaging breakthroughs to set themselves apart.

It makes sense. Smartphones have improved to a point where flagship devices are, as a rule, pretty good. And while cameras have been a part of those improvements, there’s still a lot of room for improvement, both in terms of hardware and the software/AI that augments it. Recently, OnePlus announced that it would be recruiting a big name to help it in that fight.

Earlier this month, the Chinese smartphone maker unveiled a three-year deal with Hasselblad, one of the most iconic names in the photography space. Announced at an event today, the company’s new OnePlus 9 series will be the first handset to sport the early fruits of the $ 150 million deal.

The deal makes sense from a strategic standpoint. After all, OnePlus’s transformation from a high-end budget device to flagship competitor has put companies like Apple and Samsung in its sights. Both of those companies have established and long-standing imaging departments for their hardware, so in addition to a clear branding partnership, this does seem to be an earnest attempt to level the playing field.

Image Credits: Brian Heater

It’s worth noting, up top, that the days of being the budget alternative are, to a degree, gone. The OnePlus 9 starts at $ 729 and the Pro starts at $ 969. As smartphone pricing goes, that’s toward the lower-end of premium devices, but after the introduction of the Nord, it seems safe to say that budget will no longer be a primary differentiator for OnePlus’s primary line.

Naturally, the OnePlus 9 Pro gets the most benefit from these early stages of the Hasselblad deal. The primary camera sports a 48-megapixel Sony sensor, coupled with improved focus speeds and increased color accuracy. The ultrawide camera has a 50-megapixel sensor (also Sony), with a lens designed to reduce distortion. Interestingly, the company says it’s also effective for shooting close macro shots with distances as close as 4cm.

The third primary camera is an eight-megapixel telephoto capable of up to 30x digital zoom (though you’re going to lose a fair bit of information). There’s a fourth monochrome camera, as well, which primarily serves to help improve black and white shots. The standard OnePlus 9 has a similar setup, though you’ll drop that telephoto lens.

Here’s OnePlus on what Hasselblad is bringing to the table this time out:

The new Hasselblad Pro Mode offers incredibly accurate and natural color for a solid foundation for post-editing. It has been revamped with a new user interface based on Hasselblad’s image processing software to give professional-level users a unique Hasselblad look and feel. It also allows for an unprecedented amount of control for expert photographers to fine-tune their photos, with the ability to adjust ISO, focus, exposure time, white balance and more. Users can also shoot in 12- bit RAW format for 64-times the color compared with 10-bit RAW traditionally found in other smartphones.

Image Credits: Brian Heater

Keep in mind, the partnership is still in its early stages, and much of the money is going toward R&D, so we’ll probably be seeing more integration down the road.

The display is the same as the one found in the OnePlus 8T. That’s a 6.55-inch AMOLED with a 120Hz refresh rate. Brightness maxes out at 1,100 nits, and the screen sports HDR10+ certification. There’s a Snapdragon 888 inside, coupled with 8 or 12GB of RAM and 128 or 256GB of storage. Both models feature a solid 4,500 mAh battery that goes from empty to 100% charge in 29 minutes.

Pre-orders start March 26. The handsets will ship April 2.

Mobile – TechCrunch


The Complete Checklist for Managing Campaigns on Facebook That Will Solve More Than 90% of Your Problems

March 30, 2021 No Comments

Using this checklist will solve over 90% of the common problems in Facebook campaigns and optimize them for success.

Read more at PPCHero.com
PPC Hero


Block: Button

March 28, 2021 No Comments

Button blocks are not semantically buttons, but links inside a styled div. 

If you do not add a link, a link tag without an anchor will be used.

Check to make sure that the text wraps correctly when the button has more than one line of text, and when it is extra long.

Buttons have three styles: 

If the theme has a custom color palette, test that background color and text color settings work correctly. 

Now lets test how buttons display together with large texts.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec mollis. Quisque convallis libero in sapien pharetra tincidunt. Aliquam elit ante, malesuada id, tempor eu, gravida id, odio.

Maecenas suscipit, risus et eleifend imperdiet, nisi orci ullamcorper massa, et adipiscing orci velit quis magna. Praesent sit amet ligula id orci venenatis auctor. Phasellus porttitor, metus non tincidunt dapibus, orci pede pretium neque, sit amet adipiscing ipsum lectus et libero. Aenean bibendum. Curabitur mattis quam id urna.

Vivamus dui. Donec nonummy lacinia lorem. Cras risus arcu, sodales ac, ultrices ac, mollis quis, justo. Sed a libero. Quisque risus erat, posuere at, tristique non, lacinia quis, eros.


Digital Marketing Agency | Google Ads Consultant


Twitter CEO Jack Dorsey busted for tweeting during congressional hearing

March 28, 2021 No Comments

Twitter CEO Jack Dorsey got called out by Rep. Kathleen Rice (D-NY) for tweeting during today’s congressional hearing on disinformation and extremism. The tech exec’s tweet was likely expressing frustration with the format of the hearing, which once again saw the tech CEOs forced to boil down their answers to complicated questions into simple “yes” or “no” answers — or otherwise be cut off from responding. Cryptically, Dorsey this afternoon tweeted out a Twitter poll with just one question: “?” that had only two answers to choose from: either a “Yes” or “No.”

His post — or social commentary, if you will — did not go unnoticed.

Before Rice moved into her line of questioning, which focused on platforms’ ability to radicalize U.S. veterans’ and military service members, she asked the Twitter CEO about his tweet.

“Mr. Dorsey, what is winning — yes or no — on your Twitter account…poll?,” asked Rice, who sat in front of colorful wallpaper covered with flowers, butterflies, bugs and maybe snakes (??), which we agree was one of the better web conferencing backgrounds of the day — perhaps even besting Dorsey’s decision to Zoom from his kitchen with a cleverly placed blockchain clock behind him. (Because of course it’s a blockchain clock. Of course.)

“Yes,” Dorsey answered simply, in the same monotone he used throughout the hearing, which tends to give the impression of someone who just can’t get worked up over yet another congressional dog-and-pony show.

“Hmmm,” Rice admonished.

“Your multitasking skills are quite impressive,” she snarked, in a tone that did not seem to indicate she was actually impressed.

In case you’re wondering, “Yes” was winning then and continues to win now, with 65.7% of the 65,626 total votes so far, compared with the just 34.3% who voted “No,” as of the time of writing.

Perhaps there’s some optimism left for social media after all?


Social – TechCrunch


Daily Crunch: OnePlus announces its first smartwatch

March 28, 2021 No Comments

OnePlus unveils new hardware, Apple updates its educational offerings and Facebook reveals plans for its next developer conference. This is your Daily Crunch for March 23, 2021.

The big story: OnePlus announces its first smartwatch

The Chinese smartphone maker announced the OnePlus Watch today, a $ 159 smartwatch with a minimalist design and a new operating system. It also comes with a number of different sensors to measure things like heart rate and blood oxygen level.

In addition, the company also announced its OnePlus 9 series of phones, its first phone built in partnership with legendary camera company Hasselblad, with a primary camera that includes a 48-megapixel Sony sensor. Pricing starts at $ 729, with pricing for the Pro starting at $ 969.

The tech giants

Apple launches the Apple Teacher Portfolio recognition, updates Schoolwork and Classroom apps — Teachers who complete a total of nine lessons will be able to submit their portfolio of lesson examples to earn the Apple Teacher Portfolio designation.

Facebook will bring back F8 on June 2 as a pared-back, single-day, virtual-only conference for developers — There will be no Mark Zuckerberg keynote this year.

New York’s Department of Financial Services says Apple Card program didn’t violate fair lending laws — This follows an investigation triggered by online complaints back in November 2019.

Startups, funding and venture capital

Robinhood files confidentially to go public — The company may be closer to a public debut than we anticipated.

‘Instant needs’ delivery startup goPuff raises $ 1.15B at an $ 8.9B valuation — Last fall, delivery startup goPuff made a big splash by raising $ 380 million in funding and acquiring West Coast beverage retailer BevMo shortly afterwards.

Roll still doesn’t know how its hot wallet was hacked — Move fast, break things, get hacked.

Advice and analysis from Extra Crunch

Discord’s reported $ 10B exit; Compass and Intermedia Cloud Communications set IPO price ranges — Discord is a well-financed unicorn that has raised significant capital and reportedly sports rapidly expanding revenues.

Pre-seed round funding is under scrutiny: Is VC pandemic posturing here to stay? — New data from the DocSend Startup Index show that for early-stage fundraising, particularly in the pre-seed round, founders need to approach VCs with much more than a great idea to secure funding.

Clubhouse UX teardown: A closer look at homepage curation, follow hooks and other features — Most startups would kill for hockey-stick growth, but it also means that UX problems can only be addressed while in “full flight.”

(Extra Crunch is our membership program, which helps founders and startup teams get ahead. You can sign up here.)

Everything else

Top tech CEOs will testify about social media’s role in the Capitol attack this week — Facebook’s Mark Zuckerberg, Twitter’s Jack Dorsey and Google’s Sundar Pichai will all appear virtually before a joint House committee Thursday at 12 p.m. Eastern Time.

‘Black Widow’ and ‘Cruella’ will get Premier Access releases on Disney+ — That means Disney+ subscribers will have the option to pay an additional, one-time $ 29.99 fee to watch the live action remake of “Cruella” at home on May 28, or to do the same for “Black Widow” on July 9.

Extra Crunch Live’s April slate features speakers from Forerunner, Accel, Fifth Wall and more — April showers bring May flowers, and by “flowers” I mean actionable insights and advice from some of the top minds in tech.

The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

Mobile – TechCrunch


Slack wants to be more than a text-based messaging platform

March 27, 2021 No Comments

Last October as Slack was preparing for its virtual Frontiers conference, the company began thinking about different ways people could communicate on the platform. While it had built its name on being able to integrate a lot of services in a single place to alleviate the dreaded task-switching phenomenon, it has been largely text-based up until now.

More recently, Slack has started developing a few new features that could bring different ways of interacting to the platform. CEO Stewart Butterfield discussed them on Thursday with former TechCrunch reporter Josh Constine, now a SignalFire investor, in a Clubhouse interview.

The talk was about the future of work, and Slack believes these new ways of communicating could help employees better connect online as we shift to a hybrid work world — one which has been hastened by the pandemic over the last year. There is a general consensus that many companies will continue to work in a hybrid fashion, even when the pandemic is over.

For starters, Slack aims to add a way to communicate by video. But instead of trying to compete with Zoom or Microsoft Teams, Slack is envisioning an experience that’s more like Instagram Stories.

Think about the CEO sharing an important announcement with the company, or the kind of information that might have gone out in a companywide email. Instead, you can skip the inbox and deliver the message directly by video. It’s taking a page from the consumer approach to social and trying to move it into the enterprise.

Writing in a company blog post earlier this week, Slack chief product officer Tamar Yehoshua was clear this was going to be an asynchronous approach, rather than a meeting kind of experience.

“To help with this, we are piloting ways to shift meetings toward an asynchronous video experience that feels native in Slack. It allows us to express nuance and enthusiasm without a meeting,” she wrote.

While it was at it, Slack decided to create a way of just chatting by voice. As Butterfield told Constine in his Clubhouse interview, this is essentially Clubhouse (or Twitter Spaces) being built for Slack.

Yeah, I’ve always believed the ‘good artists copy, great artists steal’ thing, so we’re just building Clubhouse into Slack, essentially. Like that idea that you can drop in, the conversation’s happening whether you’re there or not, you can enter and leave when you want, as opposed to a call that starts and stops, is an amazing model for encouraging that spontaneity and that serendipity and conversations that only need to be three minutes, but the only option for you to schedule them is 30 minutes. So look out for Clubhouse built into Slack.

Again, it’s taking a consumer social idea and applying it to a business setting with the idea of finding other ways to keep you in Slack when you could be using other tools to achieve the same thing, whether it be Zoom meetings, email or your phone.

Butterfield also hinted that another feature — asynchronous audio, allowing you to leave the equivalent of a voicemail — could be coming some time in the future. A Slack spokesperson confirmed that it was in the works, but wasn’t ready to share details yet.

It’s impossible to look at these features without thinking about them in the context of the $ 27 billion Salesforce acquisition of Slack at the end of last year. When you put them all together, you have this set of tools that let you communicate in whatever way makes the most sense to you.

When you combine that Slack Connect DM, a new feature to communicate outside the organization that was released this week to some controversy, as people wanted assurances that they could control spam and harassment, it takes the concept one step further — outside the organization itself.

As part of a larger entity like Salesforce, these tools could be useful across sales, service and even marketing as a way to communicate in a variety of ways inside and outside the organization. And they greatly expand the value prop of Slack as it becomes part of Salesforce sometime later this year.

While it began talking about the new audio and video features last fall, the company has been piloting them since the beginning of this year. So far Slack is not saying when the new features will be generally available.


Enterprise – TechCrunch


Block: Image

March 27, 2021 No Comments

Welcome to image alignment! If you recognize this post, it is because these are blocks that have been converted from the classic Markup: Image Alignment post. The best way to demonstrate the ebb and flow of the various image positioning options is to nestle them snuggly among an ocean of words. Grab a paddle and let’s get started. Be sure to try it in RTL mode. Left should stay left and right should stay right for both reading directions.

On the topic of alignment, it should be noted that users can choose from the options of None, Left, Right, and Center. If the theme has added support for align wide, images can also be wide and full width. Be sure to test this page in RTL mode.

In addition, they also get the options of the image dimensions 25%, 50%, 75%, 100% or a set width and height.

Image Alignment 580x300

The image above happens to be centered.

Image Alignment 150x150

The rest of this paragraph is filler for the sake of seeing the text wrap around the 150×150 image, which is left aligned.

As you can see the should be some space above, below, and to the right of the image. The text should not be creeping on the image. Creeping is just not right. Images need breathing room too. Let them speak like you words. Let them do their jobs without any hassle from the text. In about one more sentence here, we’ll see that the text moves from the right of the image down below the image in seamless transition. Again, letting the do it’s thang. Mission accomplished!

And now for a massively large image. It also has no alignment.

Image Alignment 1200x400

The image above, though 1200px wide, should not overflow the content area. It should remain contained with no visible disruption to the flow of content.

Image Alignment 300x200

And now we’re going to shift things to the right align. Again, there should be plenty of room above, below, and to the left of the image. Just look at him there… Hey guy! Way to rock that right side. I don’t care what the left aligned image says, you look great. Don’t let anyone else tell you differently.

In just a bit here, you should see the text start to wrap below the right aligned image and settle in nicely. There should still be plenty of room and everything should be sitting pretty. Yeah… Just like that. It never felt so good to be right.

And just when you thought we were done, we’re going to do them all over again with captions!

Image Alignment 580x300
Look at 580×300 getting some caption love.

The image above happens to be centered. The caption also has a link in it, just to see if it does anything funky.

Image Alignment 150x150
Itty-bitty caption.

The rest of this paragraph is filler for the sake of seeing the text wrap around the 150×150 image, which is left aligned.

As you can see the should be some space above, below, and to the right of the image. The text should not be creeping on the image. Creeping is just not right. Images need breathing room too. Let them speak like you words. Let them do their jobs without any hassle from the text. In about one more sentence here, we’ll see that the text moves from the right of the image down below the image in seamless transition. Again, letting the do it’s thang. Mission accomplished!

And now for a massively large image. It also has no alignment.

Image Alignment 1200x400
Massive image comment for your eyeballs.

The image above, though 1200px wide, should not overflow the content area. It should remain contained with no visible disruption to the flow of content.

Image Alignment 300x200
Feels good to be right all the time.

And now we’re going to shift things to the right align. Again, there should be plenty of room above, below, and to the left of the image. Just look at him there… Hey guy! Way to rock that right side. I don’t care what the left aligned image says, you look great. Don’t let anyone else tell you differently.

In just a bit here, you should see the text start to wrap below the right aligned image and settle in nicely. There should still be plenty of room and everything should be sitting pretty. Yeah… Just like that. It never felt so good to be right.

Imagine that we would find a use for the extra wide image! This image has the wide width alignment:

Image Alignment 1200x4002

Can we go bigger? This image has the full width alignment:

Image Alignment 1200x4002

And that’s a wrap, yo! You survived the tumultuous waters of alignment. Image alignment achievement unlocked! One last thing: The last item in this post’s content is a thumbnail floated right. Make sure any elements after the content are clearing properly.


Digital Marketing Agency | Google Ads Consultant