CBPO

Author: CBPO

Open? Yeah, Sure. Sorry Oracle, You’re Still Full Of It

August 10, 2012 No Comments

Bob Evans has a colorful past. He works at Oracle these days as what I would call a king’s blogger except that he isn’t doing very well even with the apparent influence of the king himself.

Bob used to write for SAP where he penned his own gems about Oracle. The watchmen at Oracle thought Bob did such a good job that they decided to hire him. Now Bob turns on his blog flame against Oracle’s critics.

Read More

Reduce Your Display Network CPL in Three Minutes

August 9, 2012 No Comments

Account Manager Sean Quadlin shows you how to reduce your Display Network CPL in three minutes!!

Amanda is an Account Executive at Hanapin Marketing, a search engine marketing firm focused on generating results through pay-per-click advertising. Learn more about Hanapin Marketing’s PPC management services.

Read More

Meet Your Future Date with Circl.es

August 9, 2012 No Comments

After hitting the mainstream, online dating has been part of the people’s collective Internet culture. However, the idea of meeting a stranger in person for the first time could make someone uneasy. Good thing, Justin Krause found a solution for this: Meeting the friends of your friends.

Read More

Fanboys, Grab Your Credit Cards: Original Factory-Sealed iPhone Goes Up On eBay For $10,000

August 9, 2012 No Comments

Jordan Crook studied English Literature at New York University before entering the tech space. Prior to joining TechCrunch, Crook dabbled in mobile marketing and mobile apps as well as doing device reviews for MobileMarketer and MobileBurn. Crook is fascinated with alternative energy production and greentech. She is now a writer for CrunchGear. → Learn More

Read More

SEO Client Management— Handling Different Levels of SEO Management

August 8, 2012 No Comments

I’ve been working in the SEO industry for nearly 13 years as an in-house SEO professional, freelance SEO consultant and now as the owner of an SEO company. In that time I’ve dealt with just about every level of management possible from small business owner, to marketing director to company CEO and I have learned that depending on who you report to as an SEO services provider dramatically impacts how you manage the reporting and how you justify your SEO services. Each level of management comes with its own needs and expectations and it’s our duty as their SEO provider to meet (most of) their demands.

Read More

Can You Tap Your Way to Gold in Google’s Interactive Hurdles Doodle?

August 8, 2012 No Comments

Google has been celebrating the London 2012 Olympics every day with a unique Olympic-themed Doodle. However, today’s interactive Google Doodle is easily the best and most fun so far, letting everyone compete for their own virtual gold medal.

Work productively? Not so much.

Read More

Google Tests Smartphone Icon in Search Results to Identify Mobile Content

August 8, 2012 No Comments

Google is testing a smartphone icon on search results that link to mobile-friendly content. SEO Bryson Meunier spotted the test over the weekend and grabbed a screenshot to demonstrate what he saw on his Galaxy Nexus running Jelly Bean:

In the URL field on the search result, a smartphone icon appears to indicate the availability of mobile content. A Google rep confirmed the experiment to Meunier, saying “We’re experimenting with ways to optimize the mobile search experience, including helping users identify smartphone-optimized sites.”

Read More

A Hands-on Approach to App Store Optimization

August 3, 2012 No Comments

App Store Optimization (ASO) is the art of making apps rank in both popularity lists and search results within their respective app stores. A key ingredient for a high ranking is the amount of people that have previously installed the app and the recent growth of this so-called install base.

So how does an app become popular and how can you influence this? Let’s explore how you can initiate the initial boost that, in turn, should attract a more organic growth.

Read More

Fake Facebook Profiles Top 83 Million

August 3, 2012 No Comments

More than 83 million Facebook accounts are fake, the social network has revealed in a new filing with the Securities and Exchange Commission (SEC). That represents 8.7 percent of Facebook’s user base.

The 10-Q filing reveals that Facebook is aware of a large portion of accounts plaguing the site that shouldn’t be there, with 4.8 percent of users (well over 45 million) owning “duplicate accounts”, which aren’t allowed under the terms and conditions of the service.

Read More