Author: CBPO


Reap the Benefits of ROR Development for Increased Business Opportunities

July 20, 2013 No Comments

ROR is an open- source web application development framework that is popularly used to build attractive websites and applications. The best advantage of this technology is that it makes the development process quick and rapid. Coding on this platform is extremely easy with its Convention over Configuration method. It provides all the resources you need to build amazing websites with different functionality.

Read More


New AdWords Integration Platform

July 18, 2013 No Comments
Advertisers like to see reports in Analytics which are fresh – reflecting their up-to-the-minute AdWords settings – and consistent with the AdWords reporting. Today, Google Analytics is excited to announce that it is rolling out a new AdWords integration infrastructure for our advertisers to realize these benefits. More importantly, the new integration is laying a foundation for adding new AdWords dimensions quickly –  such as Ads – and paving the path for a rich set of reports such as enhanced campaign bid adjustments and Google Display Network targeting settings. Highlighted below are a few ways in which the new platform will start impacting AdWords reports in Google Analytics.
Read More


Study: LinkedIn Positioned To Become First Global Economic Graph, Business Platform On Par With Google And Facebook

July 17, 2013 No Comments

LinkedIn is positioned to become the first global economic graph with the ability to mine the transactions of an emerging data economy. That’s the conclusion of a study by faberNovel, a Paris-based consulting group that has published the results of its work with a detailed 127-slide report titled: LinkedIn, The Serious Network.

Read More


Google Plus as Tomorrow’s Social Ebay?

July 16, 2013 No Comments

Will Google Plus morph into a social version of eBay, where people can post things for sale, write reviews of their belongings and show them off to their circles?

Read More


3 Things Businesses Must Understand to Leverage The Mobile Market by @vishals

July 14, 2013 No Comments

We are all increasingly on the go, spending more time away from home than ever before.  Technological advances have made us accessible virtually anywhere we go.   The advent and subsequent growth of the mobile industry has changed the way we do everything – from shopping to interacting with each other and to the way we run our businesses.  The advancements in the mobile industry have necessitated changes across all business plans – sales, advertising, marketing, etc. – so it’s important to ensure your mobile marketing tactics are up-to-date with the constant changes to the mobile market.

Read More


Apple Seeks Patent For Waze-Style Crowdsourced Navigation That Could Boost iOS Maps

July 13, 2013 No Comments

The US Patent Office has just published a new patent application by Apple (via AppleInsider) that integrates crowdsourced traffic data for real-time information about road conditions, similar to what Waze does. Waze, which was just acquired by Google, seeks user input on changing road conditions, and rewards users for making accurate reports. Apple’s patent also offers route choices based on criteria like “Scenic Route, Light Traffic, No Construction” and more that are also rated and reviewed by users.

Read More


How to Make Money on YouTube: ‘Elementary’

July 11, 2013 No Comments

YouTube has made a number of recent announcements aimed at helping more than a million YouTube Partners from over 30 countries around the world earn more money from thousands of advertisers who are placing TrueView in-stream ads inside Partner videos.


Read More

top rated

Top SEJ Posts For The Month of May by @johnrampton

July 10, 2013 No Comments

Phew! What a month for the SEO industry and the SEJ during May! In this post I’ll be summarizing the top 6 articles.

Read More


Beyond the Like: Marketers Share Social Advertising ROI Tips Ahead of #SESTO

July 8, 2013 No Comments

Hundreds of experienced and knowledgeable marketers will gather together later this week for SES Toronto 2013. Two of those marketers, Helen Overland from Search Engine People and AdParlor‘s Rohan Karunakaran, will join me Friday afternoon to share their considerable expertise on social advertising ROI with SES participants.

Read More


How to Navigate the Google Analytics Location Report

July 7, 2013 No Comments

Does your website target users in a specific location or around the world? Whatever the size of your business, you can gain valuable insights from the Google Analytics location report. Let’s look at the top uses of this data, from beginner right through to advanced level.

Read More