CBPO

PPC

5 Optimization Tips to Maximize Sales This Holiday Season

November 10, 2019 No Comments

As advertisers, we need to take advantage of the upcoming holiday sales predictions and position ourselves for an outrageously successful holiday season. To set yourself up for success, we’ve highlighted 5 tips to maximize your online sales.

Read more at PPCHero.com
PPC Hero


Get Negative – How to Overcome Objections on Your Landing Page

November 9, 2019 No Comments

If you are wondering why users aren’t converting on your landing page, it could be because users still have questions, concerns, and objections that are stopping them. Learn how to overcome these objections with three actionable tactics to increase your conversions – sometimes you have to embrace the negative objections to get a positive return on ad spend….

Read more at PPCHero.com
PPC Hero


The Impact of the 2020 Election on Media Buying

November 7, 2019 No Comments

We are 1 year away from the 2020 election. What impact will this have on how we plan our marketing budgets for 2020?

Read more at PPCHero.com
PPC Hero


Optimizing Facebook Ads for Content Engagement: 4 Custom Conversion Ideas

November 4, 2019 No Comments

Ever wanted to optimize your Facebook Ads for something other than a form submission? We have used Google Tag Manager triggers to define 4 Custom Conversions for content engagement.

Read more at PPCHero.com
PPC Hero


Top 4 Reasons Hanapin Loves YouTube Ads for SaaS Companies

November 3, 2019 No Comments

There are a lot of great reasons why SaaS businesses should be running YouTube ads, but here are our top 4.

Read more at PPCHero.com
PPC Hero


October Updates to Paid Advertising Platforms

November 1, 2019 No Comments

In this monthly post, we bring you the latest from all of the major ad platforms.

Read more at PPCHero.com
PPC Hero


Negative Keywords: How to Use Them and Why They’re Important

October 31, 2019 No Comments

Now that you have your basic PPC account set up and running, you will need to implement some negative keywords. If you aren’t familiar with what those are or how to find them, you have come to the right place! In this blog, I cover basic strategies for implementing and finding negative keywords for your accounts. 

Read more at PPCHero.com
PPC Hero


How To Create A Great PPC Campaign Structure

October 29, 2019 No Comments

Campaign structure is the backbone of your PPC account. Learn all the tips and tricks to creating a great structure.

Read more at PPCHero.com
PPC Hero


How to Diversify Your Marketing Traffic Sources and Why You Should

October 28, 2019 No Comments

Don’t let your traffic sources run dry if Google has another major algorithm change. Diversify by investing in multimedia, print marketing and more.

Read more at PPCHero.com
PPC Hero


Podcast Advertising: 4 Platforms You Need To Know

October 26, 2019 No Comments

We’re introducing 4 podcast platforms that you need to know. These brief intros will help you get familiar with the perks and challenges of each.

Read more at PPCHero.com
PPC Hero