Our all-PPC conference is created specifically for digital marketers and PPC fanatics, new and old. It’s a place to gather, to share and collaborate on solutions, and simply have fun while learning about strategy and the latest trends. It’s an event tailor-made for digital marketing professionals like you who want to discuss tactics and actionable ideas […]
Read more at PPCHero.com
MiDrive, a U.K. startup that helps you learn to drive with a driving test app and instructor marketplace, has lost Scott Taylor as CEO, after he departed the company last month. He’s been replaced by Asher Ismail, who previously joined miDrive as COO in May 2016.
Curiously, the move comes shortly after miDrive has raised £2 million in further funding. Read More
Startups – TechCrunch
Though Yahoo is still having a tough time remaining relevant, we have to give them props for being internet pioneers. In the early days, the company broke records for stock prices and there wasn’t a person on the net who didn’t visit Yahoo for search, content or webmail.
But time hasn’t been good to our old friend Yahoo. Recently released Q4 reports show another decline in revenue. CEO Marissa Mayer tried to put a positive spin on it saying that the company was finally showing signs of stability. Then she pointed to the gains in mobile advertising.
“Our mobile strategy and focus has transformed Yahoo and yielded significant results. In Q4, we saw $ 254 million in mobile revenue, up 23% quarter-over-quarter. Across all of 2014, we saw gross mobile revenue of $ 1.26 billion and GAAP mobile revenue of $ 768 million”
That’s nice, but display advertising, which used to be a huge part of the business is down 4% over the same quarter last year. Oddly, they sold more ads but the lower price tag on those ads led to the decline in revenue.
Then we have Apple. When Yahoo was in its prime, Apple was a fading computer company. But everything changed when they found a way to pack your entire music library into a pocket-sized, portable player.
Now, thanks to even more miniature, mobile devices, Apple is reporting record-breaking revenue for the quarter.
The Company posted record quarterly revenue of $ 74.6 billion and record quarterly net profit of $ 18 billion, or $ 3.06 per diluted share. These results compare to revenue of $ 57.6 billion and net profit of $ 13.1 billion, or $ 2.07 per diluted share, in the year-ago quarter. Gross margin was 39.9 percent compared to 37.9 percent in the year-ago quarter. International sales accounted for 65 percent of the quarter’s revenue.
Apple sold 51 million iPhones this past quarter, breaking another record. Chief Executive Tim Cook said that’s an average of 34,000 iPhones every hour of every day in the quarter. Nice.
Apple also sold 26 million iPads and 5.5 million Macs in the quarter.
Now we have the big questions; can Apple continue breaking their own records or will some other company come out of the night to challenge them?
As for Yahoo, I think their glory days are over. The question now is simply, can they hang on and for how long?
This latest round takes the overall investment in the Finnish messaging startup to a cool €3.9 million (circa $ 5.2m).
The company, which competes with a plethora of social messaging apps including WhatsApp, Viber, Yuilop, Facebook Messenger/Poke, Line, and Snapchat, has its legacy in apps for feature phones, but at the beginning of this year re-booted with the launch of its youth-oriented and free social messaging app targeting modern smartphone platforms. It hoped to cut through a noisy marketplace with its emphasis on “personalisation” — specifically with the ability to send animated virtual stickers, a fun and beefed up form of emoticons that doesn’t seem like such a differentiator nearly 11 months on.
Like other mobile social messaging apps, Jongla is designed to circumvent the need to use SMS text messaging by piggybacking a user’s data connection to offer an Instant Messenger-like experience. Along with a colourful and cartoony design and those animated stickers, the app offers features such as syncing with the phone’s address book, the ability to send images directly from the phone’s camera roll to any contact, location sharing, and real-time feed back when a recipient is typing.
So, what’s a social messaging app to do with fresh funding? Jongla says today’s investment will be used to develop its products and “roll out its growth strategy”, including international expansion. Asia and Europe are, rather broadly, pegged as key targets for growth due to what the startup says is rising popularity of instant messaging apps, especially amongst young people.
In a statement, Riku Salminen, CEO of Jongla, says: “The latest round of funding will allow us to continue to build and improve our service. The aim for the company now is focus on the regions where the app has experience good traction and look to grow that further. Exciting times lay ahead for the company.”
Exciting times, maybe, but no word on number of downloads or monthly active users. All the company will say is that Thailand, India, Saudi Arabia, Philippines, and Singapore are “experiencing impressive growth”. The app generates revenue via in-app purchases of additional virtual stickers and other “personalisation”.
Google announced that it is making some improvements to its search function that allows Google centric Internet users to search for not only what they would normally (watches, cars, porn etc) but to also update them on their personal comings and goings.
Yahoo and Twitter have partnered to bring tweets directly into Yahoo homepage’s newsfeed on web and mobile, the company announced this morning. The move follows a relaunch of the front page back in February of this year. At the time, the company debuted a redesigned site with an increased emphasis on personalization, as well as a more modern design.
- Scammers peddling Islamophobic clickbait is business as usual at Facebook
- Larry, Sergey, and the Mixed Legacy of Google-Turned-Alphabet
- The finite era of “actionable insights”
- 8 Common Reasons Your Google Ads Are Being Disapproved
- Six key content performance aspects that Google Analytics can’t measure